Legal

Privacy Policy

Effective date: October 1, 2026

Inked Away LLC ("Inked Away," "we," "us," or "our") respects your privacy. This Privacy Policy explains what information we collect through inkedaway.com (the "Site"), through our booking system, and when you communicate with us, and how we use and protect it.

1. The Short Version

Your medical, scheduling, and payment information lives in Jane, our secure practice management and billing platform, not on Inked Away's own website or servers.

  • We never sell your personal information.

  • We send marketing emails only if you opt in, and you can opt out at any time. We do not currently send marketing texts.

  • We use standard website analytics and advertising tools, which you can limit or opt out of (see Section 6).

2. Information We Collect

Information you give us directly:

  • Booking and patient information: name, contact details, date of birth, medical history, intake forms, consent forms, treatment notes, photos of your tattoo, information shared during your video consultation, appointment history, and payment information. This information is entered into and stored in Jane (see Section 3).

  • Marketing sign-ups: your name and email address if you sign up for our newsletter or aftercare email series.

  • Messages: information you send us through contact forms, email, phone, or social media.

Information collected automatically when you visit the Site:

  • Device and browser information, IP address, general location (city/region), pages viewed, time on site, how you arrived at the Site (for example, from a search or an ad), and similar usage data.

  • This information is collected through cookies, pixels, and similar technologies (see Section 6).

3. Where Your Medical and Payment Information Is Stored

Inked Away does not store patient medical records, intake forms, appointment notes, scheduling records, or payment card information on its own website or servers.

This information is entered directly into and stored by Jane (Jane Software Inc.), a practice management, electronic health record, and billing platform built for healthcare providers. Jane is designed to meet HIPAA privacy and security requirements, and Inked Away has entered into a Business Associate Agreement with Jane governing how it protects patient information. Video consultations are conducted securely through Jane's telehealth platform. Card and digital wallet payments are processed through Jane Payments. We do not see or store your full card number.

Inked Away is a self-pay practice and does not bill insurance. Even so, we have chosen to handle patient information using HIPAA-grade safeguards, and our staff access patient records only as needed to provide your care and run our practice.

For more about how Jane handles data, see Jane's Privacy Notice and how Jane protects patient data.

4. How We Use Your Information

We use your information to:

  • Provide consultations and treatment, and communicate with you about your care

  • Schedule appointments and send confirmations, reminders, and aftercare instructions

  • Process payments and refunds

  • Respond to your questions and requests

  • Send marketing emails, only if you have opted in

  • Understand how visitors use the Site and improve it

  • Measure the performance of our advertising

  • Protect the security of the Site and comply with legal obligations

We do not use your medical or treatment information for marketing.

5. How We Share Your Information

We do not sell your personal information. We do not sell, rent, or trade your email address, phone number, or other contact information, and we do not share your contact information with other companies for their own marketing.

We share information only in these limited situations:

  • Service providers that operate parts of our business on our behalf and are permitted to use your information only to provide services to us. These include Jane (practice management, patient records, secure patient email and text messages, telehealth, and payment processing through Jane Payments), Octomail (marketing email), Framer (website hosting), and analytics and advertising tools (see Section 6).

  • Your care: with other healthcare providers when needed for your treatment, or with a pharmacy when needed to fulfill a prescription.

  • Legal reasons: when required by law, subpoena, or court order, or to protect the rights, safety, or property of our patients, staff, or others.

  • Business transfer: if Inked Away is involved in a merger, sale, or transfer of assets, subject to this Policy.

Text messaging: We do not share your mobile phone number or text-messaging opt-in data with any third party for their marketing or promotional purposes. Text messaging opt-in data and consent will not be shared with any third parties, except service providers that deliver our messages. Appointment and care-related texts are sent through Jane.

6. Cookies, Analytics, and Advertising

The Site uses cookies and similar technologies, including:

  • Google Analytics to understand how visitors use the Site

  • Google Ads and the Meta (Facebook/Instagram) Pixel to measure the results of our ads and to show our ads to people who have visited the Site

These tools may collect information such as the pages you visit, your device and browser, and your IP address. Google and Meta may use this information according to their own privacy policies.

These tools run only on inkedaway.com. They do not run on our Jane booking system or patient portal, which are hosted separately by Jane. We do not share your medical information, treatment details, or patient records with advertising platforms.

Your choices:

Some browsers send "Do Not Track" signals. Because there is no common standard for these signals, the Site does not currently respond to them.

7. Marketing Emails and Text Messages

We send marketing emails (such as newsletters or promotions) only to people who have opted in. You can opt out at any time by clicking "unsubscribe" in any marketing email or by contacting us using the information in Section 13.

We do not currently send marketing text messages. If we start, we will ask for your separate opt-in first and update this Policy.

Appointment reminders and aftercare messages related to your treatment are not marketing messages. These are sent through Jane. You can reply STOP to any Jane text, or ask us to change how we contact you about appointments.

8. How We Protect Your Information

We use reasonable administrative, technical, and physical safeguards to protect your information, including secure, encrypted platforms for patient records and payments, access controls, and managed devices. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

If a data breach affects your personal information, we will notify you and the Nebraska Attorney General as required by Nebraska law.

9. How Long We Keep Information

We keep patient records for as long as required by federal law, Nebraska law, and medical record-keeping standards. We keep marketing contact information until you unsubscribe or ask us to delete it. We keep website analytics data according to the retention settings of our analytics providers.

10. Your Privacy Rights

Depending on where you live, you may have the right to:

  • Confirm whether we process your personal information and access it

  • Correct inaccurate information

  • Delete your personal information

  • Get a copy of your information in a portable format

  • Opt out of targeted advertising, the sale of personal information, and profiling

We honor these requests for all patients and visitors, regardless of state. To make a request, contact us using the information in Section 13. We will verify your identity before acting on a request and respond within 45 days. If we decline your request, you may appeal by replying to our decision, and we will respond to the appeal within 60 days.

Some information, such as medical records we are legally required to keep, may not be deleted. For copies of your medical records, contact our office.

11. Children's Privacy

The Site is not directed to children under 13, and we do not knowingly collect personal information online from children under 13. Patients under 19 are treated only with parent or guardian consent, and their information is handled as described in this Policy.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated version on this page with a new effective date. If we make material changes, we will provide additional notice where appropriate.

13. Contact Us

Questions or requests about your privacy:

Inked Away LLC
Attn: Privacy Team
13340 California Street
Suite #101
Omaha, NE 68154

(402) 402-2929

privacy@inkedaway.com